What is a commercial action?

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Thanks to CRM 360 and its commercial actions you will be able to set up loyalty mechanisms in total autonomy such as:

- Loyalty card with point counter (1 euro = 1 point / 100 euros = gift voucher ...)

- Promotional offer (100 euros purchased = 10 euros offered)

- Targeted promotional offer (100 euros bought = 10 offered only on my birthday, if I have already made more than 1000 euros of purchases ...)

 

All this whatever the sales channel: physical store, e-commerce ...

 

This is done in the Commercial action tab: the triggering of the commercial action is done through a perimeter produced on another or the same perimeter produced.

 

Example:

2 products purchased = 1 free product

or

Purchase of 5 euros = Free plastic bag

or

Purchase over 100 euros = 10% offered on all items

 

These benefits can therefore be offered to a targeted population or to an unidentified population and therefore this concerns everyone.

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