Thanks to CRM360 and its commercial actions, you will be able to set up loyalty mechanisms in total autonomy such as:
- Loyalty card with point counter : 1 euro = 1 point / 100 euros = gift voucher…
- Promotional offer: 100 euros of purchase = 10 euros offered...
- Targeted promotional offer : 100 euros of purchase = 10 euros offered only on my birthday if I have already made more than 1000 euros of purchases...
All this, whatever the sales channel: physical store, e-commerce site…
This is done in the "commercial action" tab. Commercial action is triggered by a peripheral product.
Examples :
2 products purchased = 1 free product
or
Purchase of 5 euros = Free plastic bag
or
Purchase over 100 euros = 10% offered on all items
These advantages can therefore be offered to a targeted population or to an unidentified population (in which case it will concern everyone).