This report lets you know what happens before the first purchase of your contacts.
More particularly to see the origin of your client and their entry into the database (Email, NL registration, SMS, Event ...).
This report is completely different from the "new customers per week" report which allows you to have the contacts who have made a purchase regardless of its origin.
This table is filterable by period
By hovering your mouse over the table you will be able to change the view of the table (Per hour, per day, per month, per year)
The data "other sources of recruitment" means the first event of a customer who has not made a purchase.